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Pulse 360 Signs Multiple Sponsored Link Agreements
Pulse 360, a division of Seevast, Corp., has announced today that it has inked sponsored link distribution agreements with more than 50 websites. Several new partners include IMDb.com, NBC4.TV,...
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The Online Sea Change: Seevast CEO Lance Podell Talks Rebranding and...
Mergers, acquisitions and re-branding seem as common in the interactive space as a scowl on Simon Cowell’s face. But the effect of such industry shakeups have for the most part, been hit, miss or meh....
View Article2007 Ad Network Predictions
This will be one of the most active years for the ad network industry as it goes through a much needed transition thanks to new, exciting ad inventory opportunities. As a matter of fact, ad inventory...
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Marchex Adds Seven Publishers to Contextual Ad Roster
Marchex, along with subsidiary IndustryBrains, today announced that since January 1st of this year, it has signed contextual ad agreements with seven publishers across a range of verticals including...
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Forbes.com Flocks to Quigo
Over the past year, more and more prominent websites have been turning away from the large contextual ad networks powered by Yahoo and Google to the much smaller Quigo Technologies. Quigo’s newest...
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Pulse 360 Expands Publisher Base
Pulse 360 Incorporated has announced a new distribution agreement with Q-Phrase and Bloggerland in an effort to expand its network of publishers and distribution partners. In a press statement Mark...
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YuMe Launches Video Ad Network
Today, startup YuMe Networks has launched a new advertising network dedicated to online video, which includes a contextual targeting system that works like the keyword-based ad systems used by many...
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Crossing the Content Gap With Visual Data
ADOTAS – As an industry we’ve focus most of our targeting efforts on creating media and audience opportunities through contextual and behavior data. But now there’s a new variable — visual data, which...
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Jun Group Announces New Hispanic Targeting Feature
NEW YORK (October 22, 2012) — In July 2011, the U.S. Census Bureau announced that the Hispanic population had reached 52.5 million, making Hispanics the largest minority group in the United States....
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Facing Marketing’s Moment of Truth
The moment of truth isn’t when they click on your ad or even when they randomly land on your website. It’s when your call to action makes a promise and your brand either fulfills that promise — or not....
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